Bet on the person who does the work.
Biopharma intelligence leader. Founder of six ventures. Publisher of The RX Signal. I turn chaos — deals, data, regulatory chess moves — into decisions people can act on.
One person, six companies, two dogs, zero shortcuts.
I'm Puru Gaur. By day I lead Commercial Intelligence & Research Services at Norstella, helping clients understand the data behind multi-billion-dollar decisions. Around the clock I build: a biopharma intelligence publication, a vision-rehabilitation company with my parents, and four advisory businesses — real estate, web studios, restaurants, and cars. Everything I ship follows one rule: human, not AI slop.
📡 The RX Signal
Biopharma competitive intelligence, published. Game theory underneath, plain English on top — scored with Signal Strength and the dogs' Bark Rating.
Read the latest →🏢 Six Ventures
From vision rehab to restaurant consulting to beating the sticker price — every company runs on the same operating principles.
Meet the family →🐾 Momo & Leo
A golden retriever and a German Shepherd run quality control around here. Enthusiasm meets standards, daily.
Meet the board →
Decisions run through me.
My career spans Biogen, PhRMA, AmerisourceBergen (now Cencora), EVERSANA, Vir Biotechnology, and Norstella. I hold an MPH in Health Policy and Management from Emory University and an MBA in Healthcare Management from the University of Arizona.
I'm from Atlanta, Georgia. I volunteer as a Taekwondo instructor for kids in underserved areas and advise Ladybug for Girls, an Atlanta nonprofit. I believe in planting trees under whose shade I may never sit.
Full bio →Our Transparency Promise
- Every decision runs through Puru — nothing ships on autopilot.
- What we publish is verified — anything AI-assisted is checked by a human before it reaches you.
- Honest work, stated plainly — no fake reviews, no invented results, no borrowed credibility.
- Public claims link to public sources — check our work any time.
- If we get something wrong, we correct it publicly.